Founded in 2008, Deenadaya Social Development Society is on a mission to empower women and uplift families, thus bolstering social security. Women’s empowerment, encompassing social, economic, and cultural enhancement, lies at the core of our objectives. We aim to instill self-esteem and self-confidence in women, enabling them to become self-sufficient problem solvers.Our society boasts around 25 self-help groups with over 500 families as members, functioning as mini financial institutions. Weekly meetings foster savings and loans among members, transforming these groups into backyard banks. We offer training programs and study classes, equipping women with diverse skills and knowledge, from product creation to food production. Every year Onamfestival season the women of the self help groups conduct  large scale sale of Home maid Chips, Pickles ,in more than one stall at busy spots of the Town .This endeavour of the womwn society marked as a deciding factor in regulating the market rates of the popular commodities of the festival in the town area . Through these women’s empowerment activities, educational initiatives, and awareness campaigns, we combat issues like alcoholism, promoting stronger family bonds and a healthier, culturally enriched society.